Studies – Customer monitoring – quality monitoring
We provide innovative methods and strong tools to help you in the decision making process in view of pursuing excellence and satisfying your customers in the long term.
Marketing studies
Our offer
Helping you decide on products, services and positioning using precise, detailed studies of your customers and markets.
Our added value
- Expert operational marketing teams who take your problems to heart.
- Proactive and tailor-made approach.
- Continuous competitor monitoring.
Customer monitoring
Our offer
- Providing your customers with precise reliable indicators through continuous monitoring.
- Turning your customer’s implicit expectations into advice for improvement, innovation and differentiation.
Our added value
- Tried and tested techniques and tools: customer knowledge, innovation-suggestion programme.
- Semantic analysis of customer conversations: spotting key words, stress detection, and speech analysis.
- Accompaniment in proposed solution implementation.
- Systematic assessment of deployed means efficiency.
Customer monitoring
Our offer
Assessing customer satisfaction to identify appropriate areas for improvement enabling brand, product and services loyalty.
Our added value
- Tailor-made surveys to obtain targeted information.
- Combining perceived quality of service, qualitative and quantitative results, and your quality policy objectives.
Operational quality monitoring
Our offer
- Defining and formalising your quality policy imperatives with regard to your customers.
- Recording exchanges (voice and screens) to allow you to monitor and assess delivered service quality.
- Developing a tailor-made, multidimensional report.
Our added value
- A direct interpretation of your strategy in our operational procedures and objectives
- Complete transparency of quality results.
- A secure, profession-recognized, remote access tool.
- A complete package: from quality service evaluation to the continuous improvement of staff skills.
Reporting / statistics
Our offer
- Defining appropriate indicators and tailor-made reports meeting your operational and marketing needs,
- Guaranteeing access to operational results on D+1,
- Supplementing recurring reports with targeted analysis (data mining).
Our added value
- Direct access to operational reports.
- In-depth analysis to better steer your business and to obtain better end-customer knowledge.
- The Data Warehouse favours proactive accompaniment in understanding your business.
